Brown Brothers Harriman - Commercial Real Estate Case Study - Cushman & Wakefield

Iconic Art Deco HQ Rejuvenates Market


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The Challenge

Cushman & Wakefield began working with BBH’s Boston requirement in 2010 to refine its real estate objectives to maximize efficiency and minimize costs while retaining a strong Boston presence and then develop and execute a strategy to meet those goals.


The Solution

Ultimately, BBH chose to consolidate three different offices into 411,128 square feet at 50 Post Office Square, the former New England Telephone corporate headquarters located at the head of Post Office Square Park. The firm will accommodate more than 2,100 employees in the low-rise floors of a fully gutted, renovated and modernized Boston icon.


The Result

BBH's 50 Post Office Square served as the catalyst for the preservation and renovation of one of Boston’s most iconic Art Deco buildings in the heart of the city. In economic and social terms, it represented the tipping point for the Financial District’s low-rise space. BBH is leading the charge among Boston’s corporations back into the Financial District’s towers, ultimately reducing a long-standing bulge of low-rise vacancy in Boston’s CBD.

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