Reel FX - Commercial Real Estate Case Study - Cushman & Wakefield

Urban Office Deal of the Year


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The Challenge

Cushman & Wakefield was engaged to represent Reel FX with their requirement.The challenges involved addressing parking, company culture, neighborhood characteristics, and lease-versus-own potential, and accommodating the company's continued growth. From a transaction standpoint, this assignment required a sublease buyout, complex acquisition terms, significant municipal incentives and a parking solution.


The Solution

Recognized as Dallas Business Journal's Urban Office Deal of the Year, Reel FX Inc., an award-winning creative studio specializing in animation and visual effects for feature films, commercials and live-venue projects, secured its footprint in Dallas’s Deep Ellum submarket in July 2012. After seven years in the building, Reel FX acquired the 73,200-square-foot property to serve as its corporate creative headquarters.


The Result

“We have called Dallas home for almost two decades, and our goal was to remain in Dallas and in Deep Ellum. We couldn’t be happier to stay in the building we consider an important part of our past, and now, our future.”
– KYLE CLARK
Reel FX Chief Operating Officer